Case Study

SC Food

SC Food by Dri Veira was founded in Austin, Texas in 2017. The service helped consumers continue to eat healthily. Dri Vieira, a Brazilian nutritionist, struggled with her health and after a series of health problems, she graduated in Nutrition and dedicated a decade to helping patients with healthy diets. Her belief was that it is much simpler to stay well and healthy.

Customers

0 +

Reach

0 k

Loyalty

0 %

Content Creation and Curation:

Developed a comprehensive content strategy to ensure consistency and engaging content across social media platforms.
Created original content, including images, videos, and written posts tailored to the client’s target audience.
Curated relevant and high-quality content from industry influencers and thought leaders to increase brand credibility.

Community Management:

Monitored social media channels for customer inquiries, comments, and feedback.
Responded promptly to customer queries and addressed concerns in a professional and friendly manner.
Fostered a positive and engaging community by actively engaging with followers, running contests, and initiating discussions.

Social Media Advertising:

Conducted thorough market research to identify the client’s target audience and their preferences.
Developed and implemented targeted social media advertising campaigns to reach the desired audience.
Optimized ad performance through continuous monitoring and A/B testing of different ad creatives and targeting options.

Analytics and Reporting:

Utilized social media analytics tools to track and measure the performance of the client’s social media channels.
Generated monthly reports outlining key metrics, such as reach, engagement, and conversions.
Provided insights and recommendations based on data analysis to optimize future social media strategies.

This project was a short term was done for 3 months only – The business have changed structure in 2023

Results

Increased social media following 150% within 3 month project
Improved engagement rate of 50% through consistent and high-quality content.
Generated 25 leads/sales through targeted social media advertising campaigns and organic effort
Enhanced brand visibility and credibility through positive customer interactions and community engagement.
SC Food grew from zero customer to 400 customers in Facebook 265 customers on Instagram
SC Food increased service to customers with medical conditions
SC Food Expanded Business offers Holiday Special Cook and promoting Thanksgiving, Christmas and New Years special Menus.
SC Food started to delivered meals for medical offices to support businesses inquires.